Tasting

Ethat method is usually applied in a segment of food.

Before making the decision on purchase, the buyer tries production. Tastings should be used at a conclusion to the market of new brands or at expansion of a flavoring ruler within one brand. In a such promo actions of a rack, promo-bags, textile production are, as a rule, used promo.

What received result?

1. We acquaint target audiences with taste and properties of a product

2. Initsiatsiiruyem trial purchase

3. The most important in decision-making - personal experience and own flavoring feelings.

What pluses?

1. For any market effective acquaintance to new goods or new commodity category

2. The consumer has a real opportunity to try new goods, without spending money, but gaining consumer experience. Nobody imposes and forces to buy goods

3. An opportunity to the consumer most to make a choice for the advertized brand on the basis of own feelings.